Don’t Wait – Let’s Kick Off Your Minute MMM Journey Today!

At More Than Data, we’re proud to work alongside some of the most respected media agencies in Australia and around the globe. Our mission is clear: to empower these agencies with the tools they need for advanced media measurement and marketing analytics. But here’s the thing—marketing measurement doesn’t have to be complicated. It doesn’t need to require expensive, hard-to-master software or an extensive, overwhelming process. We believe in simplicity, and we’re here to help make marketing analytics easy, efficient, and impactful for you and your clients.

That’s why we’re excited to introduce our Minute MMM journey, starting with something that might already be sitting on your computer—an Excel template. Yes, you heard that right! An easy-to-use, streamlined template designed to prepare your media data and key metrics, kickstarting your marketing measurement process. It’s simple, effective, and tailored to fit into your day-to-day workflow. Here’s why this Excel template is the perfect way to begin:

Less is More: Simplicity is Key

In today’s fast-paced world, no one has time for overly complicated processes. As professionals, we value simplicity, and we know you do too. The truth is, more complicated solutions often end up being inefficient. This is where the beauty of our Excel template lies: it’s minimal, clear, and to the point. No extra fluff, just the essentials to get you started on the right track with your marketing measurement journey.

We believe that less is more—by streamlining the process, we ensure that you’re spending less time on setup and more time on what matters: driving insights for your clients and growing your agency’s impact.

Familiar, Accessible, and Effective

Here’s a fact: Excel is on virtually every desktop and laptop in the world. It’s the tool that nearly every professional marketer in media agencies is familiar with. Whether it’s on your work computer or your personal laptop, Excel is a universal tool, and we’ve designed this template to be fully accessible and easy to work with.

Our goal isn’t to introduce you to a new, complicated software or force you to learn a new system—it’s to offer you a tool that fits right into your existing workflow. We understand that you’re already juggling multiple tasks, campaigns, and clients. This template is here to make your life easier, not more difficult.

A Test of Readiness and an Opportunity for Growth

When you download this Excel template, it might look simple at first glance. But, as you begin filling in the data, you may start to ask yourself, “Can I get the right data together for MMM?” This is exactly the point. This Excel template serves as both a test and an opportunity to assess how prepared your agency is for marketing measurement.

How well are you managing, storing, and auditing your data? Does the data come together easily, or do you encounter gaps and challenges along the way? This template isn’t just a starting point—it’s also a reflection of how your agency handles data management. If things aren’t as streamlined as you’d like, then consider this an opportunity to improve.

This template can serve as a catalyst for refining your data management practices. It might seem like a challenge, but it’s also an opportunity to level up. Just like any other challenge in business, facing it head-on will help you grow and build stronger systems for the future.

Seamless Integration into Your Agency’s Routine

Media measurement shouldn’t feel like an overwhelming or disruptive process—it should be something that integrates seamlessly into your everyday routine. You’re already managing multiple clients, campaigns, and expectations. The goal of Minute MMM and the Excel template is to make this part of the process effortless.

Your clients rely on you to give them insights about their media spend, performance, and opportunities for improvement. They need answers, and they need them fast. This is where Minute MMM shines: by using a tool that’s simple to understand and easy to implement, you can provide valuable insights and optimization recommendations with minimal effort.

The Excel template isn’t just a tool; it’s a way for you to show your clients that you understand their needs, that you’re on top of things, and that you’re ready to help them achieve better results. With Minute MMM, you’re giving them the answers they’re asking for.

We’re Here to Support You Every Step of the Way

We know that getting the right data together and making sure it’s properly formatted can sometimes feel like a daunting task. But here’s the good news: you don’t have to do it alone. If you’re struggling with the Excel template or finding it difficult to get your data ready for MMM, More Than Data is here to help.

Our team is committed to supporting you through the process. We’re not just offering a template; we’re offering a partnership to help your agency streamline its processes, improve its data management, and ultimately deliver better results for your clients.

So, if you’re ready to take the next step in your marketing measurement journey, download the template today. Let’s make MMM simple, effective, and accessible for your agency—together.

Get started now, and let’s make your Minute MMM journey a success.