Stop Wasting Time on Traditional MMM
Build Marketing Mix Models 10x Faster
Transform months of tedious data wrangling into days. We automate the entire MMM process so you can focus on delivering insights ✅Used by leading agencies ✅90+ page PDFs and 200+ Excels processed in minutes ✅No coding required
The Traditional MMM Way
Why Traditional MMM Fails Agencies
The traditional approach to Marketing Mix Modeling is simply too slow and complex for modern, fast-paced agencies
Slow Data Collection
Offline channels arrive in inconsistent formats—Excel files with different structures, PDFs with no extraction method. A single TV media report can be 90+ pages.
Manual Data Processing
Excel pivot tables and manual indexing lead to errors. VBA and Python are too complex for most marketers, creating bottlenecks.
Endless Validation Loops
Datasets revised 10+ times over months. Spend updates, KPI changes, competitor adjustments—each requiring complete recalibration.
Complex Model Building
Adjusting one variable disrupts others. Like whack-a-mole—fixing one issue creates new problems. Traditional MMM takes months.
The Real Cost
When a media agency needs to create a pitch model to win a new client, the lengthy traditional MMM process makes it impossible to meet tight deadlines. Many agencies abandon MMM entirely or partner with expensive freelancers
The More Than Data Difference
MMM Made Simple, Fast & Accurate
We've reimagined every step of the MMM process to eliminate bottlenecks and give you results faster
Instant Data Extraction
Transform 90-page PDF reports into clean, structured Excel files in minutes. Our AI handles inconsistent formats automatically.
Automated Processing
No more manual Excel work or complex VBA scripts. Our platform handles data transformation, validation, and reconciliation automatically.
Continuous Validation
Track dataset iterations effortlessly. When KPIs or spend change, our system adapts without breaking your model.
Smart Model Building
Our platform balances commercial criteria and statistical assumptions automatically. No more whack-a-mole adjustments.
Trusted by Leading Agencies
Join the agencies already saving time and winning more business with data-driven insights
10x
Process Automated
70%
Cost Reduction
100+
Agencies Served
8000+
Models Built
90%
Time Saved
0
Coding Needed
"More Than Data transformed our PDF nightmare into a streamlined workflow. What used to take us weeks now takes hours."
- Sarah Chen, Head of Analytics, Shiny Digital Solution
"We've won 3 new clients in the past quarter because we could deliver MMM insights during the pitch. Game-changer."
- Michael Rodriguez, General Manager, Impact Media
"Finally, a solution that doesn't require our team to learn statistics or hire expensive data scientist. It just works."
- Emma Thompson, Media Strategy Lead, Catalyst Marketing
Case Study
Channel 9 PDF Transformation
A media agency received a 90-page PDF from Channel 9 after booking TV ads. Requests for Excel formats failed, and online converters couldn't handle it. We transformed the PDF into a clean, structured dataset in minutes—turning a nightmare into seamless automation
Ready to Transform Your MMM Process?
Let's chat about how More Than Data can help you build MMM faster, win more clients, and deliver better insights
No credit card required • Free consultation • Setup in 24 hours
Thank You to Our First 100 Clients and Users.
Your support helped shape our products and services—built to make media impact measurement accessible and affordable.
Starting 1 July 2025, Minute MMM and Budget Optimizer move to a paid model with monthly subscription and upfront payment options.
We're no longer free—but we're still powerful, affordable, and focused on your success.