Services

Our Excel automation service simplifies data management for media agencies overwhelmed by scattered Excel files. We streamline and organize your data, saving you time and reducing errors. 

Our API integration streamlines campaign settings and tracking across multiple marketing platforms like Facebook, Google Ads and more. Speed up campaign execution and quickly generate post-campaign reports.

We create campaign reports and performance dashboards using Power BI, Tableau, and Datorama, providing clear insights and real-time data to optimize your marketing efforts.

Our marketing mix modeling helps media agencies optimize media strategies and improve planning. Gain insights to allocate budgets more effectively and maximize campaign impact.

Our digital attribution service helps digital agencies quantify the impact of cross-channel interactions throughout the customer journey, determining which touchpoints drive conversions or result in non-conversions.

Our framework creates a relational network that maps cross-channel interactions and links media channels to key business metrics. It overcomes cookie restrictions and integrates offline and digital channels for a complete view of your marketing effectiveness.

Optimize your media investment with our budget allocation software. We help media agencies strategically allocate their budgets to enhance key business metrics and achieve promising results, ensuring maximum growth and return on investment.

We create custom response curves for each media channel, showing how media investment impacts key business metrics. This helps media agencies accurately understand how their budget drives results.

Our software forecasts key business performance metrics based on different media channel mixes and budget levels. It predicts how changes in media strategy and budgets will affect outcomes, helping media agencies make informed decisions and optimize their media planning.